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    October 10

    Word of the day - Ideation

    A colleague asked me today if i have any "dictionary" in my computer.
    I told him, well... i don't use "dictionary" but I will do a "yahoo search" (i don't like Google).

    He came across with the word "Ideation" and he doesn't believe this is word. 

    We did a search together and surprised to see so many links related to "ideation".  Of cos we go for the "authority" - Wikipedia. 

    Ideation (idea generation)

    From Wikipedia, the free encyclopedia

    Ideation is the process of forming and relating ideas. It is a concept utilized in the study of new product development, creativity, innovation, design thinkingportmanteau created from the words 'idea' and 'generation') is often used interchangeably with brainstorm. and concept development. The term ideation (a portmanteau created from the words 'idea' and 'generation') is often used interchangeably with brainstorm.

    As part of the move into Enterprise 2.0, usage of ideation in the product innovation process has become an integral element. In this context, employees or customers are invited to participate in the ideation process, via a web portal (open on the internet or intranet), where they can suggest new ideas, rate other ideas, and collaborate with the entire community in the process of ideation.

    Source: http://en.wikipedia.org/wiki/Ideation_(idea_generation)


    We believe this is a new make-up word. Anyway, it is interesting to learn this new word~